Skip to main content

Why Use the Answer the Public API?

Answer the Public is powerful for manual keyword research, but its real potential unlocks when you access the data programmatically. Whether you’re running an agency, managing multiple content sites, or building keyword databases, API access transforms Answer the Public from a research tool into a competitive advantage.

The 3 Searches Per Day Problem

Let’s be blunt: 3 free searches per day is useless for anyone doing keyword research at scale. Consider these realistic scenarios:

Agency with 5 Clients

You need to research keywords for:
  • Client A (e-commerce): 10 product categories
  • Client B (SaaS): 8 feature areas
  • Client C (Local service): 12 service types
  • Client D (B2B): 6 solution categories
  • Client E (Content site): 15 topic clusters
Total keywords needed: 51 Time with free account: 17 days (at 3 per day) Time with API: 10 minutes

Content Creator Building a Site

Month 1: Research 50 seed keywords for topic clusters Month 2: Expand to 100 long-tail variations Month 3: Monitor trending questions (50 keywords revisited) Total research: 200 keyword searches Time with free account: 67 days Time with API: Under an hour

SEO Professional Doing Competitive Analysis

Analyze competitor keyword landscape:
  • 5 competitors × 20 primary keywords each = 100 searches
  • Track monthly changes = 100 searches/month
  • Seasonal variations = +50 searches quarterly
Time with free account: 33 days for initial research, then ongoing delays Time with API: Same day, with automated monthly monitoring
The 3 searches/day limit isn’t just inconvenient—it fundamentally changes what kind of research you can do. You can’t do bulk analysis, competitive intelligence, or trend monitoring with manual daily limits.

The Hidden Cost of Manual Research

Even if you subscribe to Answer the Public’s paid plans to remove daily limits, manual research still costs you:

Time Costs

For each keyword search:
  1. Navigate to answerthepublic.com
  2. Enter keyword
  3. Wait for visualization to render (10-30 seconds)
  4. Click through different data sources (Google, YouTube, TikTok, etc.)
  5. Export data manually
  6. Copy to spreadsheet or document
  7. Organize and categorize
  8. Repeat
Average time per keyword: 3-5 minutes Time for 100 keywords: 5-8 hours With API access:
  1. Submit list of 100 keywords
  2. Wait for processing (30-60 seconds per keyword, but parallel)
  3. Receive structured JSON data
  4. Automatically imported to your systems
Total time: 15 minutes of setup + automated processing

Opportunity Costs

Manual research prevents you from:
  • Automated monitoring: Can’t track keyword trends over time without manually re-searching
  • Integration workflows: Can’t feed data into content calendars, SEO tools, or databases automatically
  • Real-time analysis: Can’t respond quickly to trending topics or competitive moves
  • Data enrichment: Can’t cross-reference with other datasets programmatically

Error Costs

Manual data entry leads to:
  • Typos in copied keywords
  • Missed data points
  • Inconsistent categorization
  • Duplicate work

Benefits of Programmatic Access

1. Scale Without Limits

Process hundreds or thousands of keywords in a single run:
{
  "keywords": [
    "sustainable fashion",
    "eco friendly clothing",
    "vegan leather",
    // ... 997 more keywords
  ]
}
The actor processes all of them, returning structured data for each.

2. Consistent, Structured Data

Manual exports give you CSV files that need cleaning. API access returns clean JSON:
{
  "keyword": "sustainable fashion",
  "data": {
    "search_engine": {
      "gweb": {
        "results": {
          "data": [
            {
              "query": "sustainable fashion brands",
              "volume": 8100,
              "cpc": 1.23
            }
          ]
        }
      }
    }
  }
}
This data can be directly imported into databases, spreadsheets, or analytics tools.

3. Automated Workflows

Combine with other tools using webhooks and integrations:
  • n8n: Trigger keyword research when new products are added
  • Make/Zapier: Feed data to Google Sheets, Airtable, or CRMs
  • Scheduled runs: Weekly trend monitoring
  • Slack/Discord: Get alerts when new trending queries emerge

4. Historical Tracking

Run the same keywords monthly and track changes:
  • Which queries are growing?
  • What new questions are emerging?
  • Which topics are declining?
This competitive intelligence is impossible with manual one-off searches.

5. Cost Efficiency

Manual Answer the Public Pro subscription:
  • $99-199/month (depending on plan)
  • Per-user pricing
  • Ongoing monthly commitment
API access via Apify actor:
  • Pay only for compute time used
  • No per-user limits
  • No monthly minimums
  • Typical cost: $5-20/month for most use cases
For agencies or teams, the savings compound quickly.

Real-World Use Cases

E-commerce: Product Research at Scale

An e-commerce company launching 50 new products needs keyword research for each: Manual approach: 50 searches × 5 minutes = 4+ hours API approach: Submit list, get results in 30 minutes They use the data to:
  • Write product descriptions targeting actual questions
  • Build FAQ sections
  • Create category-level content
  • Plan PPC campaigns

Content Agency: Monthly Client Reports

An agency with 20 clients needs monthly keyword monitoring: Manual approach: 20 clients × 10 keywords × 5 minutes = 16+ hours/month API approach: Scheduled run delivers data automatically The structured data feeds directly into:
  • Client dashboards
  • Content calendars
  • Performance reports
  • Trend alerts

SaaS Company: Competitive Intelligence

A SaaS company monitors competitor keywords and trending industry terms: Setup:
  • 50 core industry keywords
  • 5 competitor brands
  • Monthly tracking
API workflow:
  1. Scheduled actor runs first Monday of each month
  2. Data automatically compared to previous month
  3. Report generated showing:
    • New trending questions
    • Competitor keyword changes
    • Opportunity gaps
This provides ongoing competitive intelligence that would be impossible to maintain manually.

Solo Blogger: Content Planning

A solo blogger wants 12 months of content ideas: API approach:
  1. Submit 20 seed keywords related to blog niche
  2. Get ~2,000 question variations
  3. Filter for search volume > 100/month
  4. Organize into content calendar
  5. Track which questions trend seasonally
Result: Year of content planned in under an hour.

Why Our Apify Actor is the Best Solution

Answer the Public doesn’t offer an official public API. However, because the tool simply queries autocomplete endpoints, it’s possible to replicate the functionality programmatically—which is exactly what our Apify actor does.

What You Get

Same data sources: Google, Bing, YouTube, TikTok, Instagram, Amazon, ChatGPT ✅ Structured JSON output: Ready for databases and analysis ✅ Bulk processing: Hundreds of keywords in one run ✅ No daily limits: Process as much as you need ✅ Scheduled runs: Automatic monthly/weekly monitoring ✅ Webhook integrations: Push data anywhere ✅ Cost efficiency: Pay per use, not subscriptions

Comparison

FeatureManual ATP FreeATP PaidOur Apify Actor
Daily limit3 searchesUnlimitedUnlimited
CostFree$99-199/mo~$5-20/mo typical
Data formatCSV downloadCSV downloadStructured JSON
Automation❌ No❌ No✅ Yes
Webhooks❌ No❌ No✅ Yes
Scheduled runs❌ No❌ No✅ Yes
Integration❌ Manual❌ Manual✅ Automatic
Bulk processing❌ No⚠️ Manual✅ Yes

Perfect For

  • Agencies: Client research at scale
  • Content teams: Bulk topic research
  • SEO professionals: Competitive monitoring
  • Developers: Build keyword tools
  • Data analysts: Integrate with existing systems
  • Marketers: Automated trend tracking

Getting Started with API Access

Using our Apify actor is straightforward:

1. Create Apify Account

Sign up at apify.com (free tier available)

2. Find the Actor

Visit apify.com/deadlyaccurate/answer-the-public

3. Configure Input

{
  "keywords": ["your", "keywords", "here"],
  "language": "en",
  "region": "us"
}

4. Run or Schedule

  • One-time: Click “Start” and wait for results
  • Scheduled: Set up recurring runs (daily, weekly, monthly)
  • Integrated: Use API or webhooks to trigger from your systems

5. Access Results

Data is delivered as structured JSON, ready for:
  • Direct import to databases
  • Google Sheets integration
  • Custom dashboards
  • Analysis tools

Make the Switch

If you’re currently:
  • Hitting the 3 searches/day limit
  • Manually copying data to spreadsheets
  • Paying for Answer the Public subscriptions for multiple team members
  • Wishing you could automate keyword monitoring
  • Building content calendars from exported CSVs
…it’s time to switch to programmatic access.

Start Using the API Today

Get unlimited keyword research with structured data output. No subscriptions, no daily limits, no manual work.

Next Steps