Lifecycle marketing written as code. Journeys that run for weeks, live segments, your own customer data, and revenue you can trace back to the journey that earned it.
LivePlatform
Built and live
5 outcomes
5 outcomesNo notes on this one.
Back to the full feedStack What shipped Highlights
- HatchetRuns journeys that last weeks
- PostgresStores customers, events and segments
- Next.jsStudio, documentation and the website
- RailwayHosting in EU and US regions
The outcomes this chapter is on the CV for.
- 1A development kit teams install from npm
- 2A test that gives the same result every time
- 3Command-line and AI development tools
- 4A hosted cloud, sharded EU and US
- 5A version companies can host themselves
What the role actually involved day to day.
- 1Product and visual design
- 2Positioning and go-to-market
- 3Analytics, marketing technology and content