growth

Indy.ai is a Chrome extension built for Contra that helps freelancers discover work by finding opportunities in their LinkedIn and X feeds. The engineering engagement through WithSeismic covered the extension and discovery pipeline, connecting browser-based collection with AI analysis to turn social posts into structured job opportunities for Contra's marketplace.

• Built Contra's Chrome extension and its browser-based opportunity discovery pipeline.
• Acquired 35,000+ users and doubled marketplace inventory.
• Reached #1 Product of the Week on Product Hunt.

Growth Society's ecommerce benchmarking project turned a static industry report into an interactive way to explore and compare brands. The engagement covered building the MVP, bringing performance data, brand profiles and analyst commentary together in a web product.

• Built an ecommerce benchmarking report in a four-week MVP sprint.
• Compared the UK's 200 largest brands using KPIs, screenshots and analyst commentary.

This project gave prospective STRV clients a conversational way to explain what they needed instead of filling out a contact form. The engineering work covered an AI chat interface that gathered project requirements and qualified enquiries before a sales conversation.

• Built a conversational lead-generation interface.
• Qualified inbound visitors inside the product instead of sending them through a form.

GrowthRunner is an analytics agency whose specialists check whether client websites record customer activity correctly. The engagement covered designing and building a Chrome DevTools extension that records user journeys, checks tracking events and produces audit evidence, replacing repetitive manual checks with a repeatable workflow.

• Built a Chrome DevTools extension that records user flows, watches the dataLayer and flags missing or incorrect tracking.
• Delivered the MVP in ten days and the finished build in two weeks.
• Reduced the time for ten analytics audits to the time previously needed for one.
• Used by GrowthRunner for clients including Wagamama and Net-a-Porter.

• Built an in-house game studio from zero and shipped five high-stakes React games to 1M players.
• Hired and led the cross-functional frontend, game-development and QA team.
• Owned monetisation, retention, experiments and telemetry.
• Owned product architecture, delivery, team structure and production quality for a top-three social casino.

Vouchernaut was a voucher-discovery website that brought retailer offers together on automatically generated brand pages. As founder and sole operator, the role covered the data collection, website and search acquisition, turning a large catalogue of affiliate offers into a business that could run without a content team.

• Built and operated a programmatic-SEO voucher platform for six years at 90% margins.
• Automated offer data for 100,000+ brands into landing pages.
• Reached 250K sessions a month with no paid spend or content team.