nextjs

• A set of Three.js product scenes — a newspaper, a phone in hand, a reflection room and an industrial laptop — where every screen, page and LED surface is a live, editable texture rather than a flat render.
• The headline and the artwork are edited inline; the change lands on the curved wall, the reflections and the phone display at once, because each surface is mapped back to one shared source.
• Backgrounds are generated, the reflection and emissive shaders are hand-written, and the whole set runs in the browser at interactive frame rates.
• Part of the Studies & Experiments gallery: a collection of standalone scenes that can be dragged, played and inspected.

RaceMake helps sim racers understand their driving through live car and lap data, AI-assisted analysis and interactive 3D visualisations. The interim technical leadership role covered architecture, team leadership and delivery across the desktop app, web app and the data pipelines connecting them.

• Led architecture and delivery across a Rust/Tauri desktop app and React web app.
• Rebuilt both clients around extensible high-frequency telemetry pipelines and per-game adapters.
• Built an AI pit team and interactive 3D visualisations on top of live telemetry.

Growth Society's ecommerce benchmarking project turned a static industry report into an interactive way to explore and compare brands. The engagement covered building the MVP, bringing performance data, brand profiles and analyst commentary together in a web product.

• Built an ecommerce benchmarking report in a four-week MVP sprint.
• Compared the UK's 200 largest brands using KPIs, screenshots and analyst commentary.

This Helix.ai project was a research website intended to explain an AI lab's work to both technical and non-technical visitors. The engagement covered the site's visual design and frontend implementation, not the underlying research platform.

• Designed and built a research site for an LLM lab.

• Built an in-house game studio from zero and shipped five high-stakes React games to 1M players.
• Hired and led the cross-functional frontend, game-development and QA team.
• Owned monetisation, retention, experiments and telemetry.
• Owned product architecture, delivery, team structure and production quality for a top-three social casino.

getBenson helped online retailers detect coupon extensions at checkout, prevent unwanted discount-code use and measure the effect on revenue and attribution. As founder and technical lead, the role covered rebuilding the MVP for production, running the platform, technical sales and customer onboarding through to the sale of the business.

• Built a SaaS platform that detected and blocked browser-extension coupon leakage across 25M monthly sessions and 500+ stores.
• Rebuilt the MVP as a typed, tested production system with real-time GraphQL revenue analytics.
• Led technical sales and onboarded 80+ ecommerce brands.
• Operated the product for nearly three years, then sold it.